Wiring rewards into
virtual economies.
SDK product design and key art for ZBD (Zebedee) — from the LiveOps announcement dashboard developers use to talk to players, to the exploded-view visuals that explain the infrastructure powering it all.
Client
ZBD (Zebedee)
Scope
Product UI · Key Art · Infographic
Surfaces
SDK · Web · Social
Year
2022–2024
01 — Product UI
LiveOps Announcements.
The goal of this project was to design a feature within our SDK that allows developers to easily push in-game announcements such as “Double rewards this week” to their users.
The result is a streamlined dashboard that simplifies communication between developers and players, ensuring timely and localized updates with minimal effort.
02 — Key Art
No new currency. No friction.
Campaign key art for the “Embedded rewards” story — native to games, cashed out through familiar rails. Paired with a milestone graphic marking a major milestone in transactions powered by ZBD.
03 — Infographic
Network capacity — the Universal Remote Controller.
Data-driven key art visualising network capacity growth on the public channels since Jan 2022. The exploded orb frames ZBD as the “universal remote controller” wiring the network into games and apps.
04 — Poster
Visualising the infrastructure of virtual economies.
The “technical orb” serves as the focal point, representing the core of a virtual economy. An exploded-view technique (similar to technical blueprints or industrial patents) showcases the complexity within the system. The concentric rings and spherical wireframes suggest a secure, multi-layered environment for digital transactions.
